Palmrow Consulting helps menswear brands structure and professionalize their online store — from sourcing to checkout — with the experience of someone who's actually done it.
At Palmrow, our mission is to help companies and menswear brands structure and professionalize their online stores — from sourcing to checkout.
That experience comes from our own operation: a menswear and accessories catalog with in-house curation, where we test fabrics, cuts, and customer service in practice before recommending anything to another brand.
It's that knowledge, tested in the daily reality of our own store, that we put at the disposal of other brands through Palmrow Consulting.
After structuring our own operation — from catalog to customer service — Palmrow also offers consulting for menswear brands that want to organize or professionalize their online store.
We help find and select suppliers and pieces with the same criteria we apply to our own catalog.
Store build and setup (Shopify), pages, policies, and checkout, ready to operate.
Name, logo, palette, and brand positioning aligned with the store's audience.
Customer service structure, exchange and shipping policies, and day-to-day operating routine.
We evaluate the store's current stage: suppliers, catalog, platform, and customer service.
We define priorities and a clear plan, with deadlines and owners for each stage.
We roll up our sleeves: store setup, product curation, visual identity.
We follow the operation's first steps to adjust whatever's needed.
Each plan builds on the one before it — from assessment to full operation. Prices in euros, set on first contact based on the project's real scope. Drag sideways to see all 5 plans.
Understand where you stand and what to prioritize.
The store's foundation built and ready to operate.
Includes everything in Assessment, plus:
Store ready, with the initial catalog already curated.
Includes everything in Foundation, plus:
Brand and operation ready to launch.
Includes everything in Full Setup, plus:
From assessment to operation, with close follow-up.
Includes everything in Advanced, plus:
We apply what we've already tested in our own operation, not course theory.
You talk to the person actually doing the work — no intermediaries or generic account managers.
Each engagement is designed around the brand's stage and budget, not a rigid package.
We work only in this niche — we understand its specific suppliers, audience, and seasonality.
For menswear brands just starting out, or ones that already have a store and want to professionalize the operation — from new sellers to brands restructuring suppliers and catalog.
It depends on the agreed scope: it can be strategic guidance or include hands-on execution, like store setup and product curation. We define this in the first conversation.
It varies with the project's scope. We align timeline and stages right at the assessment phase.
You write to our email telling us a bit about where your store stands, and from there we schedule a conversation.
For consulting requests, partnerships, or questions about our services, write to our official email — it's the channel used for all support.
Official and exclusive support channel · Consulting